LONDON – 18 March 2016 –Hilton London Metropole has received the Best Use of Social Media Award for Europe in the 2015 Hilton Hotels & Resorts Brand Awards. These annual awards celebrate outstanding accomplishments by Hilton Hotels & Resorts and team members around the world in areas from operations to sales and marketing.
In winning the award, Hilton London Metropole demonstrated impressive growth in both followers and engagement, including an 80 percent increase in Instagram followers, along with a 100 percent response rate to online comments and reviews. The hotel’s marketing team became advocates and social media champions within the company, as well as attending industry training and working with the University of Surrey on a social media dissertation topic and mentoring project.
“I am very proud of our Marketing Team’s achievements in winning this award,”said Avner On, general manager, Hilton London Metropole.“It reflects our commitment to excellence in all areas of our business as well as staying at the cutting edge of communications and engaging with our customers across all the platforms on which they are active.”
Media can access additional information about Hilton London Metropole at news.hilton.com.
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About Hilton London Metropole
Just 10 minutes from Oxford Street and Hyde Park, and 2 minutes from the London Underground, Hilton London Metropole is situated in the heart of London. With over 1,000 stylish guest rooms, a range of exciting dining options, over 4,300 m of meeting and event space and the LivingWell Health Club with a 12.5m heated pool, the hotel is the perfect choice for business or pleasure. Visit londonmet.hilton.com for more information and connect with Hilton London Metropole on Facebook, Twitter, LinkedIn and Instagram.
About Hilton Hotels & Resorts
For nearly a century, Hilton Hotels & Resorts has been proudly welcoming the world's travellers. With more than 570 hotels across six continents, Hilton Hotels & Resorts provides the foundation for memorable travel experiences and values every guest who walks through its doors. As the flagship brand of Hilton Worldwide, Hilton Hotels & Resorts continues to set the standard for hospitality, providing new product innovations and services to meet guests' evolving needs. Hilton Hotels & Resorts is a part of the award-winning Hilton HHonors program. Hilton HHonors members who book directly through preferred Hilton channels receive instant benefits, including an exclusive discount that can’t be found anywhere else, free standard Wi-Fi and digital amenities like digital check-in with room selection and Digital Key available exclusively through the industry-leading Hilton HHonors app. Access the latest at news.hilton.com and begin your journey at www.hilton.com or www.hilton.com/offers for the latest hotel specials.